Here is a famous finding from social psychology. If you want to encourage people to get vaccinated against some disease, it helps to educate them about the benefits of vaccination. But you’ll have a much bigger impact if you give people a map, showing them exactly where to go to get a shot.
from Healthy Living - The Huffington Post http://www.huffingtonpost.com/2013/12/02/would-you-hold-the-mayo-i_n_4372288.html?utm_hp_ref=healthy-living&ir=Healthy+Living
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