Tuesday, December 3, 2013

PETA's Fat-Shaming 'Plan V' Campaign Is Grossly Misguided

The worrying news broke last week that a European emergency contraceptive very similar to the Plan B pills used in the United States does not prevent pregnancy in women over 176 pounds. Now PETA has attempted to come to the rescue in the form of a press release: "PETA Launches 'Plan B' Lifeline for Overweight Women: 'Plan V' for 'Vegan.'"



"If extra pounds are thwarting a woman's ability to use Plan B, PETA's 'Plan V' could be the prescription they need," PETA Executive Vice President Tracy Reiman said in the press release. "Going vegan is a great way to lose weight and get healthy -- and it could help women regain control over their reproductive lives."



Translation: Women over 176 pounds should go vegan to lose weight, because why provide birth control to women over a certain body mass when we can just shame those women into changing their bodies?



It's also important to note that not all women who weigh over 176 pounds are overweight. Making such an assumption completely ignores that people have different body types, and to do so is grossly irresponsible. As Kate Dries at Jezebel pointed out, "PETA's essentially falling into the trap of confusing 'this drug might not work for people over X weight' with 'this drug doesn't work on fat people.'"



PETA has a long history of objectifying women's bodies for their cause, and this new campaign takes those tactics to a new level. Get it together, PETA. There must be more respectful and appropriate ways to deliver your message.







from Healthy Living - The Huffington Post http://www.huffingtonpost.com/2013/12/03/peta-plan-v-campaign_n_4377585.html?utm_hp_ref=healthy-living&ir=Healthy+Living

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